html:has(.pym){color-scheme:light;scroll-behavior:smooth;background:#fff5ea;scroll-padding-top:96px}.pym{&{--crema:#fff5ea;--durazno:#ffe3cc;--papel:#fff;--vidrio:#ffffffa6;--tinta:#22110b;--tinta-2:#7a5e50;--linea:#22110b17;--linea-2:#22110b33;--bermellon:#e5391f;--accion:#cf351b;--accion-texto:#c42e16;--naranja:#f2862a;--mango:#f7b52c;--verde:#2f7a5c;--error:#b3261e;--brasa:linear-gradient(90deg, #e5391f, #e8641c);--brasa-btn:linear-gradient(135deg, #c42e16, #dd3a1c);--r-btn:14px;--r-card:24px;--r-img:24px;--r-pill:999px;--sombra-card:0 1px 0 #fff inset, 0 24px 50px -30px #7a2e1466;--sombra-accion:0 14px 36px -14px #e5391f;--sombra-destacada:0 30px 80px -30px #e5391f88;--t-display:clamp(52px, 8.4vw, 128px);--t-h2:clamp(38px, 5.4vw, 76px);--t-h3:22px;--t-sub:clamp(18px, 1.9vw, 22px);--t-cuerpo:17px;--t-etiqueta:12px;--ease:cubic-bezier(.2, .8, .2, 1);--background:var(--crema);--foreground:var(--tinta);--card:var(--papel);--card-foreground:var(--tinta);--popover:var(--papel);--popover-foreground:var(--tinta);--primary:var(--accion);--primary-foreground:#fff;--secondary:var(--durazno);--secondary-foreground:var(--tinta);--muted:#22110b0c;--muted-foreground:var(--tinta-2);--accent:var(--durazno);--accent-foreground:var(--tinta);--destructive:var(--error);--border:var(--linea);--input:var(--linea-2);--ring:var(--mango);color-scheme:light;background:var(--crema);color:var(--tinta);font:400 var(--t-cuerpo) / 1.55 var(--f);-webkit-font-smoothing:antialiased;flex-direction:column;flex:1;display:flex;overflow-x:clip}& *{box-sizing:border-box}& a{color:inherit}& img{max-width:100%;display:block}& h1,& h2,& h3,& h4,& p{margin:0}& h1,& h2,& h3,& h4{font-family:var(--f);letter-spacing:-.025em;text-wrap:balance;font-weight:800;line-height:1.05}& h3,& h4{letter-spacing:-.01em;font-weight:700;line-height:1.15}& .hero h1,& .t-h2,& .big,& .tot,& .cierre h2,& .redes .desde{font-family:var(--f-display);letter-spacing:-.035em;font-weight:800;line-height:.95}& .wrap{z-index:1;max-width:1180px;margin:0 auto;padding-inline:24px;position:relative}& :focus-visible{outline:3px solid var(--mango);outline-offset:3px}& .vh{clip-path:inset(50%);white-space:nowrap;width:1px;height:1px;position:absolute;overflow:hidden}& .ic{white-space:nowrap;font-feature-settings:"liga";font-variation-settings:"FILL" 1, "wght" 500, "opsz" 24;vertical-align:middle;width:1em;font-family:Material Symbols Rounded;font-size:22px;font-style:normal;font-weight:400;line-height:1;display:inline-block;overflow:hidden}& .br{background:var(--brasa);color:#0000;-webkit-background-clip:text;background-clip:text}& .etq{font:500 var(--t-etiqueta) / 1.2 var(--f-mono);letter-spacing:.14em;text-transform:uppercase;color:var(--accion-texto);display:inline-block}& .ej{font:500 11px / 1.2 var(--f-mono);letter-spacing:.12em;text-transform:uppercase;color:var(--tinta-2)}& .intro{color:var(--tinta-2);max-width:720px;font-size:clamp(17px,1.6vw,19px)}& .enlace,& .intro a{color:var(--accion-texto);text-underline-offset:3px;font-weight:600;text-decoration-thickness:2px}& .t-h2{font-size:var(--t-h2);margin:12px 0 18px}& .btn{white-space:nowrap;font:700 16px / 1 var(--f);letter-spacing:-.005em;border-radius:var(--r-btn);background:var(--brasa-btn);color:#fff;box-shadow:var(--sombra-accion);cursor:pointer;transition:transform .2s var(--ease), box-shadow .2s var(--ease);border:0;justify-content:center;align-items:center;gap:10px;padding:17px 26px;text-decoration:none;display:inline-flex}& .btn:hover{transform:translateY(-2px);box-shadow:0 18px 40px -14px #e5391f}& .btn:active{transform:translateY(0)}& .btn:disabled{opacity:.6;cursor:progress;transform:none}& .btn .ic{transition:transform .2s var(--ease);font-size:20px}& .btn:hover .ic{transform:translate(3px)}& .btn.sec{color:var(--tinta);border:1px solid var(--linea);box-shadow:none;background:#fff9}& .btn.sec:hover{background:#fff}& .btn.chico{border-radius:12px;padding:12px 16px;font-size:14px}& .pill{border:1px solid var(--linea);border-radius:var(--r-pill);color:var(--tinta-2);background:#ffffffb0;align-items:center;gap:8px;padding:8px 16px;font-size:14px;display:inline-flex}& .pill i{background:var(--verde);border-radius:50%;flex:none;width:8px;height:8px;animation:2s infinite pulso}& .chip{background:var(--mango);color:var(--tinta);font:600 13px / 1 var(--f);border-radius:var(--r-pill);padding:7px 12px;display:inline-block}& .card,& .b,& .caja{background:var(--vidrio);-webkit-backdrop-filter:blur(16px);border:1px solid var(--linea);border-radius:var(--r-card);box-shadow:var(--sombra-card)}& .card{padding:24px}& .card h3{font-size:var(--t-h3);margin:0 0 8px}& .card p{color:var(--tinta-2);font-size:15.5px}& .foto{border-radius:var(--r-img);background:var(--durazno);position:relative;overflow:hidden}& .foto img{object-fit:cover;width:100%;height:100%}& .foto .lbl{color:#fff;background:#22110bb0;border-radius:12px;justify-content:space-between;align-items:center;gap:10px;padding:10px 14px;font-size:13.5px;line-height:1.3;display:flex;position:absolute;bottom:12px;left:12px;right:12px}& .lbl b{color:var(--mango);font-weight:600}& .halos{pointer-events:none;z-index:0;filter:blur(40px);background:radial-gradient(38% 45% at 72% 22%,#ff7a4e66,#0000 70%),radial-gradient(34% 40% at 18% 8%,#f7b52c66,#0000 70%),radial-gradient(30% 35% at 50% 60%,#ffc9a866,#0000 70%);height:1100px;animation:10s ease-in-out infinite alternate latido;position:absolute;inset:-10% -10% auto}& .nav{z-index:30;-webkit-backdrop-filter:blur(12px);border-bottom:1px solid var(--linea);background:#fff5ead9;position:sticky;top:0}& .nav .wrap{justify-content:space-between;align-items:center;gap:20px;min-height:84px;display:flex}& .nav .logo{padding:10px 0;display:block}& .nav .logo img{width:auto;height:64px;transition:transform .3s var(--ease)}& .nav .logo:hover img{transform:rotate(-5deg)}& .nav ul{color:var(--tinta-2);align-items:center;gap:28px;margin:0;padding:0;font-size:15px;list-style:none;display:flex}& .nav ul a:not(.btn){text-decoration:none}& .nav ul a:not(.btn):hover{color:var(--accion-texto)}& .hero{text-align:center;padding:56px 0 96px;position:relative;overflow:hidden}& .hero h1{font-size:var(--t-display);max-width:1050px;margin:26px auto 24px;line-height:.9}& .hero h1 .w{display:inline-block}& .hero .sub{font-size:var(--t-sub);color:var(--tinta-2);max-width:660px;margin:0 auto 32px;line-height:1.5}& .hero .sub b{color:var(--tinta);font-weight:600}& .ctas{flex-wrap:wrap;justify-content:center;align-items:center;gap:14px;display:flex}& .hero .nota{color:var(--tinta-2);margin-top:16px;font-size:14.5px}& .escena{text-align:left;max-width:1100px;margin:64px auto 0;position:relative}& .foto-escena{aspect-ratio:16/7.5;border-radius:var(--r-img);box-shadow:var(--sombra-card);position:relative;overflow:hidden}& .foto-escena img{object-fit:cover;object-position:50% 40%}& .ej-escena{border-radius:var(--r-pill);color:#fff;font:500 12px / 1 var(--f-mono);letter-spacing:.06em;background:#22110bb0;padding:6px 12px;position:absolute;bottom:14px;left:16px}& .aviso{z-index:1;-webkit-backdrop-filter:blur(10px);opacity:0;animation:aviso-entra .6s var(--ease) forwards;background:#fffffff2;border:1px solid #fff;border-radius:18px;gap:6px;padding:14px 16px;display:grid;position:absolute;box-shadow:0 20px 40px -18px #22110b59}& .aviso.a1{grid-template-columns:auto 1fr;align-items:center;gap:12px;max-width:300px;animation-delay:.5s;top:12%;left:-24px}& .aviso.a2{width:290px;animation-delay:1.1s;top:18%;right:-24px}& .aviso.a3{grid-template-columns:auto 1fr;align-items:center;gap:12px;max-width:320px;animation-delay:1.7s;bottom:-26px;right:8%}& .ic-aviso{color:#fff;border-radius:12px;place-items:center;width:40px;height:40px;display:grid}& .ic-aviso svg{width:22px;height:22px}& .ic-aviso.ig{background:linear-gradient(45deg,#f7b52c,#e5391f 50%,#c13584)}& .ic-aviso.ok{background:var(--verde)}& .ic-aviso .ic{color:#fff;font-size:22px}& .txt-aviso{gap:2px;display:grid}& .txt-aviso small,& .aviso.a2 small{font:500 11.5px / 1.2 var(--f-mono);letter-spacing:.04em;color:var(--tinta-2)}& .txt-aviso b{color:var(--tinta);font-size:14.5px;font-weight:700;line-height:1.3}& .aviso .burbuja{background:#22110b0d;border-radius:14px 14px 14px 4px;justify-self:start;max-width:90%;padding:8px 12px;font-size:14px;line-height:1.3}& .aviso .burbuja.yo{background:var(--accion);color:#fff;border-radius:14px 14px 4px;justify-self:end}& .aviso.a2 small{justify-self:end}& .secc{border-top:1px solid var(--linea);padding:104px 0;position:relative}& .secc.alt{background:var(--durazno)}& .secc .cabeza{max-width:820px;margin-bottom:44px}& .secc .cabeza.centro{text-align:center;margin-inline:auto}& .secc .cabeza.centro .intro{margin-inline:auto}& .lado-embudo{grid-template-columns:minmax(0,.85fr) minmax(0,1.15fr);align-items:center;gap:clamp(28px,5vw,72px);display:grid}& .lado-embudo .cabeza{margin:0}& .embudo{position:relative}& .embudo ol{gap:40px;margin:0;padding:44px 0 0;list-style:none;display:grid}& .embudo li{--s:calc(400% / (100 - 8 * var(--n)));width:calc(100% - 8% * var(--n));align-items:center;gap:10px;height:116px;margin-inline:auto;display:grid;position:relative}& .embudo li.izq{padding-right:calc(var(--s) * .9);grid-template-columns:36% minmax(0,1fr) auto}& .embudo li.der{padding-left:calc(var(--s) * .9);text-align:right;grid-template-columns:auto minmax(0,1fr) 40%}& .embudo .fondo{z-index:0;clip-path:polygon(0 0, 100% 0, calc(100% - var(--s)) 100%, var(--s) 100%);border-radius:6px;position:absolute;inset:0}& .embudo li:first-child .fondo{background:linear-gradient(90deg,#f7b52c,#f2862a)}& .embudo li:nth-child(2) .fondo{background:linear-gradient(90deg,#f2862a,#ec6a22)}& .embudo li:nth-child(3) .fondo{background:linear-gradient(90deg,#e8641c,#e5391f)}& .embudo li:nth-child(4) .fondo{background:linear-gradient(90deg,#dd3a1c,#c42e16)}& .embudo li:nth-child(5) .fondo{background:linear-gradient(90deg,#b8301a,#8e2310)}& .embudo .persona{z-index:2;width:30%;height:134%;position:absolute;bottom:0}& .embudo li.izq .persona{left:calc(var(--s) * .55)}& .embudo li.der .persona{right:calc(var(--s) * .55)}& .embudo .persona img{object-fit:contain;object-position:50% 100%;filter:drop-shadow(0 10px 14px #7a2e1459)}& .embudo .nombre-etapa{z-index:2;white-space:nowrap;font:800 clamp(20px, 2.1vw, 27px) / 1 var(--f-display);letter-spacing:-.03em;color:#fff;grid-column:2;gap:5px;display:grid;position:relative}& .embudo li:first-child .nombre-etapa{color:var(--tinta)}& .embudo li:nth-child(5) .nombre-etapa{white-space:pre-line;font-size:clamp(18px,1.8vw,23px);line-height:.95}& .embudo li:nth-child(5) .canal{width:32px;height:32px}& .embudo li:nth-child(5) .canal svg{width:17px;height:17px}& .embudo .nombre-etapa small{font:500 var(--t-etiqueta) / 1.1 var(--f-mono);letter-spacing:.12em;text-transform:uppercase;opacity:.85}& .embudo .canales{z-index:3;gap:6px;display:flex;position:relative}& .embudo li.izq .canales{grid-column:3}& .embudo li.der .canales{flex-direction:row-reverse;grid-area:1/1}& .embudo .canal{background:#fff;border-radius:50%;place-items:center;width:38px;height:38px;display:grid;box-shadow:0 6px 14px -6px #22110b66}& .embudo .canal svg{width:20px;height:20px}& .embudo .canal.propio .ic{color:var(--accion-texto);font-size:21px}& .embudo .flecha-etapa{z-index:4;width:44px;height:44px;animation:embudo-rebota 2.4s var(--ease) calc(var(--i) * .3s) infinite;background:#fff;border-radius:50%;place-items:center;margin-left:-22px;display:grid;position:absolute;top:-20px;left:50%;transform:translateY(-50%);box-shadow:0 8px 18px -8px #7a2e1480,0 0 0 4px #fff5ea}& .embudo .flecha-etapa svg{width:26px;height:26px}& .embudo .flecha-etapa path{fill:none;stroke:var(--accion);stroke-width:3.4px;stroke-linecap:round;stroke-linejoin:round}& .pilares{grid-template-columns:repeat(3,1fr);gap:14px;display:grid}& .pilar{flex-direction:column;gap:10px;display:flex}& .pilar .n{font:500 12px var(--f-mono);color:var(--accion-texto);letter-spacing:.12em}& .pilar h3{letter-spacing:-.02em;margin:0;font-size:24px}& .pilar .msj{color:var(--tinta);font-size:17px;font-weight:500;line-height:1.4}& .pilar .prueba{border-top:1px solid var(--linea);color:var(--tinta-2);margin-top:auto;padding-top:12px;font-size:14.5px}& .pilares .foto{min-height:300px}& .senales .pilares{grid-template-columns:repeat(2,1fr)}& .senales .pilar h3{font-size:22px}& .maquina .lado{grid-template-columns:minmax(0,1.15fr) minmax(0,.85fr);align-items:center;gap:clamp(24px,4vw,56px);display:grid}& .txt-maquina{justify-items:start;gap:16px;display:grid}& .txt-maquina .t-h2,& .txt-maquina .intro{margin:0}& .txt-maquina .intro b{color:var(--tinta);font-weight:700}& .enredo{aspect-ratio:1000/760;width:100%;margin:0;position:relative}& .enredo .capa{width:100%;height:100%;position:absolute;inset:0;overflow:visible}& .enredo .persona{position:absolute}& .enredo .persona img{object-fit:contain;filter:drop-shadow(0 22px 26px #7a2e1433)}& .enredo .persona:before{content:"";background:radial-gradient(#7a2e1433,#7a2e1400 70%);border-radius:50%;width:70%;height:7%;position:absolute;bottom:-2%;left:50%;transform:translate(-50%)}& .enredo .cuerda{fill:none;stroke:var(--bermellon);stroke-width:5px;stroke-linecap:round;stroke-dasharray:.5 12;animation:2.4s linear infinite enredo-tira}& .enredo .capa.atras .cuerda{stroke:#c9785f;stroke-width:4.4px}& .enredo .insignia{filter:drop-shadow(0 8px 14px #7a2e1433)}& .caja{padding:28px}& .caja h3{letter-spacing:0;color:var(--tinta-2);margin:0 0 16px;font-size:15px;font-weight:600}& .caja.pym{border-color:var(--bermellon);box-shadow:var(--sombra-destacada);background:linear-gradient(160deg,#ff5a361f,#ffffffd0)}& .caja>p{color:var(--tinta-2);margin-top:14px;font-size:15px}& .fila{border-bottom:1px solid var(--linea);justify-content:space-between;gap:12px;padding:11px 0;display:flex}& .fila.x span:last-child{text-decoration:line-through;text-decoration-color:var(--bermellon);opacity:.6;white-space:nowrap}& .tot{margin-top:16px;font-size:clamp(48px,6vw,68px)}& .tot small{font-family:var(--f);color:var(--tinta-2);letter-spacing:0;font-size:15px;font-weight:500}& .conecta{grid-template-columns:repeat(3,1fr);gap:14px;margin-top:16px;display:grid}& .conecta .card{padding:20px}& .conecta .ic{color:var(--accion-texto);margin-bottom:10px;font-size:26px}& .como .dos{grid-template-columns:1fr .8fr;align-items:stretch;gap:16px;display:grid}& .pasos{gap:12px;margin:0;padding:0;list-style:none;display:grid}& .paso{grid-template-columns:92px 1fr;align-items:center;gap:18px;padding:18px 22px;display:grid}& .paso .dibujo{width:92px;height:92px;position:relative}& .paso .dibujo .ilustracion{transform-origin:50% 80%;width:100%;height:100%;transition:transform .3s var(--ease);overflow:visible}& .paso:hover .dibujo .ilustracion{transform:rotate(-4deg)scale(1.05)}& .paso:nth-child(2n){text-align:right;grid-template-columns:1fr 92px}& .paso:nth-child(2n) .dibujo{order:2}& .paso:nth-child(2n) .num{left:auto;right:-6px}& .paso .num{background:var(--brasa-btn);color:#fff;width:32px;height:32px;font:800 16px / 1 var(--f-display);border-radius:50%;place-items:center;display:grid;position:absolute;top:-6px;left:-6px;box-shadow:0 6px 14px -6px #c42e16,0 0 0 3px #fff}& .paso h3{margin:4px 0;font-size:22px}& .paso p{color:var(--tinta-2);font-size:15.5px}& .como .foto{min-height:420px}& .pila-cal{grid-template-columns:minmax(0,1.3fr) minmax(0,1fr);align-items:end;gap:20px 56px;margin-bottom:36px;display:grid}& .pila-cal .cabeza{margin:0}& .estado{border-radius:var(--r-pill);font:600 10px / 1.1 var(--f);justify-self:start;padding:3px 7px}& .estado.publicado{color:var(--verde);background:#2f7a5c1f}& .estado.programado{color:var(--tinta-2);background:#22110b12}& .estado.por-aprobar{color:#7a4a00;background:#f7b52c40}& .red-dia{font:500 10px / 1 var(--f-mono);letter-spacing:.06em;text-transform:uppercase;color:var(--tinta-2);align-items:center;gap:6px;display:inline-flex}& .icono-red{flex:none;width:18px;height:18px}& .post{color:#111;background:#fff;border-radius:12px;gap:6px;min-width:0;padding:8px;font-family:-apple-system,Helvetica Neue,Arial,sans-serif;font-size:11px;line-height:1.3;display:grid;overflow:hidden;box-shadow:0 8px 20px -14px #22110b66}& .post .ic{font-variation-settings:"FILL" 0, "wght" 400, "opsz" 20;color:#111;font-size:16px}& .post .ic.lleno{font-variation-settings:"FILL" 1, "wght" 400, "opsz" 20;color:#ff3040}& .cab-post{align-items:center;gap:6px;min-width:0;display:flex}& .cab-post b{white-space:nowrap;text-overflow:ellipsis;font-size:11px;overflow:hidden}& .cab-post .quien{min-width:0;display:grid}& .cab-post small{color:#65676b;white-space:nowrap;font-size:9.5px}& .cab-post .mas{color:#555;letter-spacing:1px;margin-left:auto}& .avatar{border-radius:50%;flex:none;width:22px;height:22px;display:block}& .avatar svg{width:100%;height:100%;display:block}& .post.ig .avatar{box-shadow:0 0 0 1.5px #fff,0 0 0 3px #e1306c}& .foto-post{--brasa-p:#e5391f;--mango-p:#f7b52c;--crema-p:#fff4e6;--tinta-p:#22110b;aspect-ratio:1;background:var(--tinta-p);margin-inline:-8px;display:block;position:relative;overflow:hidden}& .post.ig .foto-post{aspect-ratio:4/5}& .foto-post img{object-fit:cover}& .foto-post .velo{background:linear-gradient(#0000 40%,#22110b80 66%,#22110bf0 100%),linear-gradient(#22110b59,#0000 26%);position:absolute;inset:0}& .foto-post .sello-marca{z-index:3;filter:drop-shadow(0 2px 4px #0008);width:22px;height:22px;position:absolute;top:8px;left:8px}& .foto-post .rotulo{z-index:2;color:var(--crema-p);font:400 21px / 1.02 var(--f-mano);letter-spacing:0;text-wrap:balance;transform-origin:0 100%;text-shadow:0 2px 10px #0008;justify-items:start;gap:4px;display:grid;position:absolute;bottom:11px;left:11px;right:11px;transform:rotate(-2deg)}& .foto-post .rotulo small{font:700 17px / 1 var(--f-nota);letter-spacing:0;text-transform:none;color:var(--mango-p);text-shadow:none}& .garabato{fill:none;stroke-linecap:round;stroke-linejoin:round;display:block}& .foto-post .reel{z-index:3;background:var(--brasa-p);color:#fff;font-variation-settings:"FILL" 1;border-radius:50%;place-items:center;width:36px;height:36px;margin:auto;font-size:24px;display:grid;position:absolute;inset:0;box-shadow:0 0 0 3px #fff6}& .foto-post .puntos{z-index:3;background:radial-gradient(circle,#fff 2px,#0000 2.5px) 0 0/7px 5px repeat-x;width:28px;height:5px;position:absolute;bottom:5px;left:50%;transform:translate(-50%)}& .e-cinta .rotulo small.cinta{background:var(--mango-p);color:var(--tinta-p);clip-path:polygon(3% 0,100% 6%,97% 100%,0 92%);padding:3px 10px 2px;transform:rotate(-3deg);box-shadow:0 3px 8px 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